Optimizing Web Forms for Better Data Collection The fields within the forms you present to your website users determine what data you collect from the…

No one likes to be the bearer of bad news, but it doesn't do a business owner any favors to gloss over financial realities. Let's face facts: It's bet…

Once you take the steps to get your business active on Facebook and even allot some hours and creative energy to creating posts, you may still have so…

Now there's an intriguing teaser. How exactly can one make a claim like that? Well, for those who have websites that weren't built responsively or wit…

Embracing Real-Time Marketing: Connecting with Your Audience in a Digital Age Like it or not (and believe me, you better embrace it either way) your a…

If you believe in the format and design of Pinterest (and millions of users do, spending more than just a few minutes perusing at a time), then you ma…

For those of us well positioned enough to have a following on social media (places like Facebook, Twitter, LinkedIn, etc.) we have a targeted, friendl…

Instagram vs. Vine: A Marketer's Dilemma The short answer may be yes. While Twitter's video app Vine only takes a maximum of six seconds of video at a…

Unleashing Creativity: The Power of Vine In the fast-paced world of social media, capturing attention is key. Vine, a mobile app that allows users to …

This is part two of a series we began last week discussing ways people can avoid making mistakes with regard to planning, implementing, and maintainin…