Social media is the darndest thing. You have to keep it real and wade through the cynicism of your audience in order to get a message across…

Everyone needs an edge in business. When you find yours, use it to your advantage in as many ways as possible. For example, some businesses …

Your web presence can be anything from accidental to precisely calculated-it all depends on what you plan, how you execute, and how many res…

Far too many business owners make the mistake of underestimating how much their design choices impact the success of their business, everyth…

We often discuss how clients can maximize the effectiveness of their websites. Some tips involve preparation prior to designing the site, wh…

You have a lot of options when it comes to building a website. If so inclined, you can build it yourself. Otherwise, you can involve a desig…

High-level marketing can take many forms. One of the most intriguing to pursue is that which effectively involves the brand audience in supp…

How do you deliver goods or services to your customers? And what about those goods and services-could they use a little sprucing up or maybe…

Before you launch into a new look for your business, it's best to make a plan and go about it in an organized fashion. Not only that, you wa…

Recently, we took a stroll down Jefferson Street to check out the big craft brew fest at Heritage Hall in downtown Lexington. Sure, some tig…