There are no shortcuts to the top. While there are certainly differences in ways business owners market themselves and attempt to take marke…

It's a fact lost on no one when the students return in Lexington. While certainly not all of the 30,000 students vacate the town during summ…

A website is a website is a website, right? Well, not really. It's a common misconception amongst website owners. They believe that everyone…

Part of maintaining effective marketing strategy is keeping your eye on the competition. Don't be afraid to incorporate good ideas from othe…

Even if your business is relatively small, your website can get pretty complicated awfully fast unless you manage it properly. One way to do…

We often write about ways to enter the website design process in a manner that will benefit you the most. Another handy tip is to enter the …

With technological endeavors, it's easy to get so caught up in the bells and whistles that you forget about the fundamentals. We see that a …

Social media is the darndest thing. You have to keep it real and wade through the cynicism of your audience in order to get a message across…

Everyone needs an edge in business. When you find yours, use it to your advantage in as many ways as possible. For example, some businesses …

Your web presence can be anything from accidental to precisely calculated-it all depends on what you plan, how you execute, and how many res…