Good design doesn’t happen by accident
It comes from clear thinking, intentional execution, and a willingness to challenge what isn’t working. This is where we share what we’re learning — across branding, websites, and digital marketing — grounded in real projects and real results.
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Trifecta Branding & Book Design Project Update: Miller-Martin Press
Trifecta was selected as the branding agency for Miller-Martin Press. Miller-Martin Press needed a logo that conveyed its high standing within the publishing industry, plus engaging new book designs to fire up its readers. Trifecta happily obliged!
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Trifecta Branding Project Update: Clay Ingels
Trifecta was tasked with providing an updated twist to their brand concept from the 80s. Here is a case where the client already had existing branding that they wanted to bring back to the future! Trifecta facilitated this with some slight enhancements, while keeping true to the company’s mark from…
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New Vista Behavioral Branding
Trifecta delivered a branding package for New Vista Behavioral Health. I suppose we should point out that Trifecta’s design won top prize at the PRSA awards in April of 2017. But you probably already guessed that, didn’t you?
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Web Design in Midway, KY
Carving out your share of the marketplace can be difficult for any new business. Bringing new products and technology to market is rewarding, but it can be tough at the beginning. Having an outstanding website on your side can make a big difference as you set out to convert new…
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Trifecta Branding Project Update: United Elite
Trifecta was selected to undertake a branding campaign for United Elite. United Elite is a new cheerleading school located in Lexington, KY. With their shiny new logo, they’re poised to vault the competition.
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Vintage 1961 Hamilton Electric Meteor Watch
Any Hamilton watch fans out there? You may think watches are old-fashioned or maybe you’re jazzed for Apple’s reinvention of our favorite wrist wear of the past. No matter what camp you’re in, though, you’ll enjoy some of the antique Hamilton watch designs that can be found easily in Google…
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Cool Old Space Photos from NASA
How should fifty-year-old photos feel? On one hand, as a kid, I felt like we’d just been to the moon "a few years ago" and it didn’t even seem all that daunting or novel. On the other hand, even though it doesn’t feel like it, it’s been a while since…
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Dieter Rams: Discretion in Design
Occasionally, it’s nice to take a step back and spotlight some of our favorite designers. We draw inspiration from so many places … some of it local to Lexington, KY and some of it from global superstars. Today’s blog is an example of one from the latter bunch-Dieter Rams. For…
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Web Design in Nicholasville, KY
A great website can mean the difference between attracting and repelling new customers. Without a consistent look and feel, a website can undercut a brand and make it feel unprofessional or even unsafe. Web design is one of our specialties here at Trifecta. With over a decade in the business,…
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Web Design in Paris, KY
No one said running a business is easy. You have to wear so many hats that sometimes even simple things slip through the cracks. But don’t let your website be one of those things. Your web presence helps establish credibility and entice potential customers to become existing customers. And once…
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Instructions for Leaving a Review on Google
Need some help figuring out how to leave a review on Google. Just follow these quick, easy steps, and you’ll be an expert in no time! 1.) Go to Google.com or the Google Maps app on mobile and search for the appropriate business name. 2.) Click the "Write a Review"…
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Web Design in Danville, KY
New businesses need a certain type of help; whereas, established businesses need an altogether different type of assistance. Finding what each business needs and bringing it to life in a website is a strength of Trifecta. We use our skills to help you attract new business and retain your existing…
