Good design doesn’t happen by accident
It comes from clear thinking, intentional execution, and a willingness to challenge what isn’t working. This is where we share what we’re learning — across branding, websites, and digital marketing — grounded in real projects and real results.
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Project Update: Paulick Report
The Paulick Report has been shining a light on the horse industry for years. The publication highlights the industry’s triumphs and challenges in hopes of encouraging thoughtful discussion and solutions. The Paulick Report sought out Trifecta to help them build a new website, one that could handle their huge audience,…
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Trifecta Branding Project Update: Grayhawk
Grayhawk, LLC has been an important regional business since its founding in 1967. Over the years, they’ve become Kentucky’s leading contractor for interior finish trades. So of course we jumped at the chance to work with them on their new brand strategy. We were able to update their established identity…
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Web Design in Louisville, KY
When businesses fail to make their websites a priority, it’s pretty clear to the common user. A website thrown together as an afterthought undercuts the brand and sends potential customers the wrong message. Here at Trifecta, we understand web design. We’ve been building websites for well over a decade, working…
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New Website for Highbridge Springs
When our friends at Highbridge Springs were ready to revamp their website, they looked to us for help with design and functionality. We delivered a fresh, new website that allows their brand to make the same positive impression that their water makes. In the process, we gave Highbridge Springs a…
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Page Electric Branding Update
Not all of our clients need complete re-brands. Instead, some just need a helping hand getting their logo up to snuff. This was the case for Page Electric. Over time, their logo had become blurry and pixelated. We took that same logo design and made it clear and clean again.…
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Trifecta Has Moved to Main Street
If you’ve lately been by our home on Jefferson from the past seven years, you may have noticed that we’re not there anymore. Good news– we’ve moved! We recently acquired a wonderful old house at 721 W. Main Street in Lexington, KY. It was originally constructed as the home of…
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Social Media Automation Working For You
Business owners are constantly searching for ways to increase efficiency in their businesses. In our previous blog, we discussed marketing automation and how those solutions can offer benefits. Another type of automation that businesses can utilize is social media automation. In the past ten years, there has been an explosion…
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Marketing Automation Business Solutions
Boost Your Efficiency with Marketing Automation If you’re not working smarter, you’re losing time and money. With today’s abundant marketing solutions and platforms, you have nearly limitless options with regard to pursuing your overall business goals. But with so many platforms and technologies to choose from, many businesses get bogged…
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Let Trifecta Create Your ADA Compliant Website
Are you intimidated by ADA compliance regulations? Does the thought of addressing it with your own website feel like trying to hit a moving target? If so, you’re not alone. Many businesses and organizations have expressed their own concerns about becoming ADA compliant during their meetings with us here at…
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Trifecta Branding Project Update: Cowgill
Trifecta was selected to provide the new Brand Strategy, Visual Identity, Tagline Creation, Brand Assets, and Web Design & Development for an existing business in Lexington, KY. Cowgill is a family-owned company that understands the importance of feeling at home – no matter how long you’ve been with them. Through…
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Head Strong Branding Update
Trifecta was selected to provide the Brand Naming, Brand Strategy, Visual Identity, Brand Assets for a new business in Lexington, KY. Based in Lexington, KY, Grant Lanning is a Mental Performance Coach helping both athletes and business professionals alike reach their full potential. Moreover, Grant is a strength & conditioning…
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Pinpoint Accounting Branding
Trifecta was selected to provide the Brand Strategy, Visual Identity, Brand Assets, and Web Development for an accounting office in Lexington, KY. With an extensive tax and financial software background in numerous industries, Pinpoint Accounting specializes in QuickBooks consulting and setup for small businesses in and around Central Kentucky.